What is the Facebook “Shop Now Button and why use it?

Call-to-action buttons can help your customers access your services faster

Benefits of Using the Call to Action Button:

People can do any of the following by just clicking a button

  • Contact you through Messenger or email or by phone or website
  • Shop
  • Start food orders
  • Book a service
Facebook Shop Now Button


To add a call-to-action button to your page

  1. Click + Add a Button below your Page’s cover photo.
  2. Select a button from the dropdown menu and follow the on-screen instructions.
  3. Click Finish.

Once the button has been created, you can test your button:

  1. Hover over your button.
  2. Select Test Button.

You may also see the option to connect services such as MyTime, HomeAdvisor or delivery.com to your Page.

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